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B2B Niche Publisher

AI-driven content and programmatic SEO infrastructure for a B2B niche publisher, contributing to a 7-digit company sale.

AI-Driven SEO and Content Infrastructure

Context. A B2B niche publishing company with strong market authority needed to scale growth beyond traditional editorial and SEO workflows.

Challenge. Manual optimization and editorial throughput constrained growth and long-term company value.

  • Scale content production efficiently
  • Increase organic visibility structurally
  • Improve operational leverage without large team expansion
  • Strengthen strategic company valuation

Strategy. Implemented private open-source LLM training and AI-assisted editorial operations, combined with programmatic SEO pipelines and search-intent optimization across publishing workflows.

Results

  • Significant increase in organic visibility
  • Higher publishing velocity with lower operational effort
  • Scalable editorial and SEO operating model
  • Company sold in a 7-digit transaction

This case demonstrates how private open-source AI infrastructure and programmatic SEO can materially improve both growth performance and enterprise value.

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I'm looking forward to exploring your ideas! Seb

Sebastiaan van der Lans